The Refinishing Touch team has remained busy throughout the month of October – not only have we been preparing the third quarter edition of our digital newsletter, InTouch, but we’ve also been attending various tradeshows all across the nation.
The month kicked off with the 10th annual ACUHO-I / APPA Housing Facilities Conference in Albuquerque, New Mexico on October 2nd through the 6th. The trade show was held at the Hyatt Regency and Convention Center (a brand we’ve worked with before), with more than 250 attendees from colleges and universities joining together to discuss sustainability.
The Refinishing Touch spent most of the event networking with key decision makers and speakers, along with learning about the future of housing in the higher education sector. Several attendees expressed an interest in refinishing, one of our specialties, and it’s easy to understand why – our furniture asset management services can save up to 90 percent of a project’s estimated carbon emission output and 80 percent of a company’s budget when compared to buying new.
Our next stop brought us to booming Las Vegas, where we attended the Best Western International Conference & Trade Show on October 10th. Over 2,000 owners, general managers and property management companies gathered at the conference, giving us great insight into the current and future direction of the hospitality industry. While there, The Refinishing Touch connected with potential prospects and attended a Supplier Training Course, where we learned how to navigate through Best Western’s supplier site and effectively use the brand’s templates. To top it all off, the event raffled off 65 Apple iPads and several other great prizes.
If that weren’t enough, next we headed out to BITAC West at the Hyatt Regency Resort and Spa in Indian Wells, California. While there, our team held 22 face-to-face meetings throughout two full days. Over the years, we’ve found one of the most rewarding aspects of tradeshows is being able to convey the benefits of our sustainable furniture asset management services to past, current and potential customers, alike. During the second day of the three-day event, The Refinishing Touch president and founder, Mario Insenga, gave an informative speech during lunch hour. Our favorite line was, “Remember: the last three letters in trend are ‘e-n-d’”. This couldn’t be more true of the hospitality industry, which has seen its fair share of trends come and go, especially through the recession and recovery.
Were you at any of these trade shows during the month? We’d love to hear your thoughts and takeaways! Send us an email at firstname.lastname@example.org.
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