The Refinishing Touch and its crew keep a sharp eye on industry awards, as we like to acknowledge and celebrate devotion to green initiatives as much as we can. Hersha Hospitality Trust – a large real-estate investment trust in the hospitality sector – has recently been awarded the 2013 Lodging & Resorts Leader in Light award by the National Association of Real Estate Investment Trusts (NAREIT).
Hersha’s award-winning program, EarthView, is implemented across each of its 48 hotels and designed to reduce energy consumption and boost sustainable practices. In order to be qualified for the award – both this year and last – Hersha had to complete a Global Real Estate Sustainability Benchmark (GRESB) survey benchmarking and evaluating its standing as a sustainable leader in the real estate market.
In our experience, the hospitality sector is one of the most influential in instilling environmentally-friendly practices. With a global platform for advocacy, companies such as Hersha have tremendous potential to move the needle on sustainability issues when it implements programs like EarthView.
When it comes to hospitality real estate, building design and customer comfortability have always been key considerations for hoteliers, however, green accolades have increasingly moved to the top of the list. To ensure each of these standards are met, furniture asset management is an ideal option. The process of refinishing, remanufacturing or re-upholstering an existing asset is cost-effective, timely, and sustainable with The Refinishing Touch’s low-VOC lacquers, eco-friendly materials and waste reduction.
To learn more about Hersha’s award, please find the full press release here. For more information on how The Refinishing Touch can boost your hotels green ratings, please get in touch at firstname.lastname@example.org.