The Refinishing Touch Blog

Last week The Refinishing Touch team attended the Hospitality Design Boutique exposition and conference in Miami.

With over 4,000 people from across our industry this was an ideal opportunity to talk to peers, buyers, and prospects about the hospitality industry and some of the issues we collectively face.

We met a cross section of industry personnel, including designers, architects, owners, operators and buyers. From hotels, restaurants, cruise ships, condominiums, senior living facilities, nightclubs and golf and country clubs they each had concerns over the potential squeeze from the current financial downturn. Cash flow is a priority for the board across the board.

So how does "green," an issue that was represented very strongly at the event, fit into all this?

I spent time catching up and speaking with other industry players and there was a consensus: everyone wants to accommodate the environment as much as possible. "Green" resonates throughout the industry and with consumers. Yet the key concern is the bottom line. It's no good a business being environmentally-conscious and going bust. Our current economy needs strong businesses.

That's why it's worth remembering that "green" can have a marked financial advantage. Energy and water saving devices cut costs in the long run. Our industry hemorrhages electricity at a phenomenal rate so "green" measures which reduce bills are a no-brainer. And here at The Refinishing Touch, we're proud to have pioneered a way to save money which also happens to be "green."

Our commitment to refurbishing old furniture saves large corporations, global hotel chains and government organizations hundreds of thousands of dollars. Our solution allows hotels to recycle outdated armoires that no longer fit modern televisions, to save the planet and the bottom line.

Green doesn't have to mean a choice of the planet or the balance sheet: it can mean both. Simply put: Green grows green.

Labels: Green, HD Boutique, Hospitality